Marketing Strategy & Activity
It has never been more important for Practices to be seen and heard… having an effective Marketing strategy and plan to implement is not optional if you are wanting to succeed in any business and it is now no longer enough, to just put a sign up and expect people to come, because they won’t.
MICHELLE TAYLER | FOUNDER & DIRECTOR
ABOUT MARKETING PRACTICES
At Marketing Practices, we love helping Practice Principals and Practice Managers plan and implement effective marketing strategies to attract new patients and retain existing ones.
Having coached many practices over the years we understand that marketing a practice is challenging yet rewarding at best, overwhelming at worst:
- You lack the time, so your approach is a little ad hoc and doesn't seem to get much traction.
- You realise the value of a strong online presence, but find it nearly impossible to keep up to date with the rapid developments in digital and social media marketing. You have a sense that there is a great opportunity... if only you knew how.
- No matter what you do, you just don't seem to be attracting your ideal patients, the ones that are profitable and you enjoy treating.
- You know you offer great patient service but you need to increase awareness and build the reputation of your practice in order for it to grow. How do you encourage your patients to authentically refer your practice without feeling like a salesperson?
We also understand that marketing is just a small element of all the things that you are juggling with the heavy demands of running your practice
This is where we come in...
Marketing Practices is a marketing help desk for Australian Practice Principals and Practice Managers of dental, medical, chiropractic and physiotherapy practices, to gain knowledge, training, expert advice and support
ABOUT MICHELLE TAYLER – Founder and Director
Over the past two decades, marketing has, and continues to be my passion. It's the combination of creativity, psychology, structured processes and evolving technology that draws me to it.
It's my vision to demystify marketing, and to mentor Australian practices to realise their full potential. I know running a practice is demanding and often there is nowhere to turn to for trusted advice. Marketing Practices is your practice marketing help desk, here to serve and guide you through your marketing transformation to create a successful, profitable practice.Read more
ADAM SMAGARINSKSKY | HEALTHCARE MARKETING SPECIALIST
Practice Boost helps Australian healthcare practices attract & retain patients by creating modern, user-friendly websites and effective digital marketing campaigns. We stand out through our specialized industry knowledge, our commitment to exceptional service, and results which are demonstrated by our 5-star reviews.
Practice Boost is the preferred website & marketing supplier for Business For Doctors, Australia's largest community of doctors (+29,000 members).
Our expertise lies in 2 key areas. Firstly, creating stunning websites that convert website visitors into patients. We work closely with you to create a website that matches your vision and is built using the best technology available. After your website is launched Practice Boost provides proactive website support.
Secondly, we help you attract and retain patients through Social Media Marketing, Google advertising & Search Engine Optimisation. A great website isn't worth much if people can't find it and we make sure it's easily accessible on the top of Google and on social media platforms.Read more